In the era of social media prominence, Instagram now serves as a powerful hub for individuals and brands alike. With over 2 billion active users monthly, the platform has become a crucial tool for brand launching and networking that no business can afford to ignore. While Instagram continues to soar, the need for influential Instagram accounts has also risen. This blog post will navigate you to the world of Instagram and show why you buy Instagram accounts. Let’s explore why Instagram is essential for business growth and best practices for acquiring Instagram accounts to unlock Instagram’s potential.

Why does your business need to be active on Instagram? 

Today, Instagram is more than just a photo-sharing platform; it is a valuable asset for individuals and businesses to showcase their brands and enhance connections. Here are a few compelling reasons why your business should use Instagram as part of its social media marketing strategy:

1. A Visually Driven Platform for Storytelling and Business Growth

As per statistics, U.S. internet users spend approximately 12 billion minutes on Instagram each month. While its numbers may not rival Facebook’s, Instagram offers a distinct advantage: it thrives as a niche, image-centric platform for businesses. This benefit creates an opportunity to stand out in a visually driven environment emphasizing storytelling and creativity. The platform’s design promotes curated, high-quality content, making it ideal for brands to showcase products, build loyal audiences, and engage visually driven users. 

2. It's time to establish a presence and dominate your niche

If you are new to Facebook, you may find it challenging to get noticed at first. There are so many big businesses launching their brands on the platform. Their content is getting high engagement rates. So it is so hard for you to get found on Facebook search and gain an advantage over these big businesses. Besides, Instagram, a relatively strong platform, presents a significant opportunity for new and small businesses, as less than 10% currently use it. Accordingly, it's an ideal place to start promoting your brand and building your audience. With no signs of slowing down since 2012, businesses who get on board now will be able to win over the others before the platform explodes.

3. Instagram gives you the unique ability to augment your brand with visual content

Visual content has become the most engaging form of social media and is widely regarded as a key marketing tactic for businesses to optimize their content. Instagram makes it easy to showcase your brand with visual content that is unique compared with the other platforms. The platform offers a wide range of filters that allow users to enhance and customize their photos. By applying different filters, you can change the look of your images as well as adjust the color, brightness, or contrast and then convey the message in a variety of creative ways. 

Visuals such as infographics, image quotes, coupon graphics, and behind-the-scenes photos are recommended to keep the followers engaged. As for videos, short tutorials or behind-the-scenes clips help drive more views and engagement easily.

4. Instagram drives sales with high average orders

Instagram is a powerful platform for driving sales, offering businesses the ability to attract high-value customers. With its highly visual and interactive design, Instagram not only helps businesses showcase their products but also facilitates seamless shopping experiences through features like shoppable posts and direct links to product pages. This has resulted in Instagram driving sales with higher average order values compared to many other social networks. 

By targeting visually driven audiences and encouraging impulse purchases, Instagram allows businesses to maximize their revenue potential, making it a vital tool for modern e-commerce strategies.

5. As a content creator on account of visual quality 

Instagram doesn’t just work on its own, it also serves as a powerful content creation hub for other social networks. The platform allows businesses and individuals to repurpose high-quality images, videos, and Stories to market across other top platforms such as  Facebook, Twitter, Pinterest, and LinkedIn. With a variety of features, such as filters, Reels, and carousel posts, your content can be tailored to suit different audiences and the formats of other networks. By producing polished engaging content on Instagram and cross-promote elsewhere, businesses can maximize the reach of their marketing efforts and increase conversions. 

6. Instagram is ideal for on-the-go-sharing

Instagram offers a user-friendly mobile interface that makes it quicker to capture, edit, and post content from anywhere. With intuitive design and built-in tools, such as filters, stickers, and real-time Stories, you can share any moments as they happen. This approach is great for businesses and individuals looking to connect with the audience with timely updates, behind-the-scenes shots, or live events.  

7. Instagram has the 4th highest conversion rate among social networking sites

High conversion rates are probably the main goal that businesses set when entering the world of social media. According to Shopify, 1 out of every 100 visitors who find your website through Instagram will make a purchase. While that number isn’t exactly earth-shattering, it’s still the 4th highest conversion rate among social media sites. In addition to its exceptional visual quality, Instagram offers features like shoppable posts, clickable links in Stories, and targeted ads, enabling businesses to naturally guide users toward making a purchase. Moreover, Instagram effectively turns followers into customers because it connects with users who are actively looking for inspiration and product ideas. Ultimately, all these benefits position Instagram as a must-have platform for businesses looking to increase sales and grow their customer base. Let’s dive into the steps you can take to leverage Instagram for business growth.

Mastering Instagram for Business Growth

Just creating or purchasing an Instagram account doesn't mean you can reap the benefits of Instagram. To monetize Instagram, you have to make good use of the unique features that Instagram offers marketers. With the right strategies and techniques, Instagram can be a robust aid for any business looking to increase its online presence and drive sales. These 7 tips provide valuable insights into how to use Instagram for business effectively, tailored to suit both beginners and businesses looking to improve conversion rates.

1. Your Profile should be professional for Success

The first impression always matters. Your Instagram profile should be professional to attract prospects, so it’s essential to make it count. Your best bet is to buy an established IG account or Instagram Business Account to unlock valuable features like Instagram Insights, a contact button, and advertising tools. Optimizing your bio with a concise and impactful description is the second step that you need to do.  Include an engaging call-to-action (e.g., “Shop Now” or “Book a Free Consultation”) and a clickable link to your website or landing page. In the third step, create a professional picture for your profile that prioritizes your brand's logo to present consistency across the platform.

2. Produce an Engaging Content Strategy

You need consistency and creativity to be able to succeed on a platform dedicated to the quality of the visuals. Focus on sharing high-quality visuals by investing in professional photography or design tools to create stunning images and videos. Post regularly as scheduled, aiming for 3-5 posts per week. However, it is recommended to maintain a consistent posting schedule without overwhelming your audience. Instead, you can diversify your content by using posts to showcase your products, Stories to share behind-the-scenes content or limited-time offers, Reels for short, engaging videos, and carousels for in-depth tutorials or tips. Use colors, fonts, and filters consistently to establish a memorable brand presence.

3. Boost Visibility with Hashtags and Geotags

Hashtags and geotags have long been a great tool for increasing brand visibility on social media. You can search for highly relevant hashtags including branded, niche, and trending tags, to expand your reach to a wider audience. In particular, a unique branded hashtag can encourage your followers to share your business’s content. Additionally, adding geotags in your posts helps attract local customers and makes your content more discoverable in your area.

4. Build Engagement and Community on Instagram

Enhancing relationships on Instagram requires active activities. Customers will feel respected when you respond to comments and promptly check direct messages. Negative feedback should be handled professionally to maintain good relationships and demonstrate accountability. Moreover, you can promote content created by the customers by running campaigns or contests where customers share photos of themselves using your products. Then, you repost this content to establish credibility and authenticity. Combining Stories’ features like polls, quizzes, and question stickers lets you pay attention and create conversations. As a final point, Instagram is the top platform for influencer marketing, so partnering with influencers who share the same value supports you in expanding your reach.

5. Maximize Reach with Instagram Ads and Analytics

Instagram ads can significantly amplify your reach and drive conversions. You can test different ad formats like Stories ads, Reels ads, and carousel ads to identify what works best for your audience. Employ Instagram’s targeting tools to find your audience based on demographics, interests, and behaviors. Monitor your campaigns using Instagram Insights, tracking metrics like reach, engagement, and conversions. Finally, this data can be used to adjust your ad strategy and maximize ROI.

6. Effective Strategies to Grow Your Instagram Followers Organically

If you’re running a business on a limited budget, paid Instagram ads may not be the right choice. Consider cross-promotion, an organic strategy that can lead to long-term success. Cross-promote your Instagram account on your website, email signature, and other social media platforms. Run a giveaway to encourage follows, likes, and tags, such as “Tag three friends for a chance to win!” Partner with relevant brands to create the perfect match and earn more leads. For instance, a fitness studio can partner with a sporting shop to create co-branded content. Keep in mind that sharing trending content like relatable memes, inspiring quotes, or helpful tips for popular niches helps get more reposts and organic followers. 

7. Stay Ahead with the Latest Instagram Trends

Staying up to date with new features and trends is crucial when it comes to social media marketing. To stay ahead of the competition, new tools like Reels, shoppable tags, and AI integrations should be incorporated into the marketing campaign. Learning from influencers in the same niche can also help inspire and generate ideas. No matter your creativity, however, your content should always be authentic and on-brand.

Key benefits of buying aged Instagram accounts

By now, you likely realize that acquiring a well-established Instagram account can help you get fast-tracked. Building an active and engaged Instagram following isn’t something that happens overnight; it often takes months or even years to see significant growth. That is also the basis for forming service providers of Instagram accounts for sale. There are various types of Instagram accounts available for purchase. However, our focus now is on highlighting the advantages and considerations of buying aged Instagram accounts to let you make the best choice for your business. 

• Advantages of Older Accounts:

Long-standing or Instagram Business Accounts can access valuable features like Instagram Insights, advertising tools, and a contact button, making it easier to analyze performance and connect with your audience. 

Aged or Instagram Business Accounts offer access to valuable features such as Instagram Insights, advertising tools, and a contact button, streamlining the process of performance analysis and audience engagement. Also, these accounts often come with visible advantages like established reputations, pre-existing followers, and content archives. Older accounts typically attract higher traffic, which, if the followers remain active, can result in better engagement for your new posts. Moreover, they often carry a sense of credibility and recognition, as their history can resonate with audiences familiar with their content style or themes. 

• Considerations of utilizing purchased aged IG Accounts:

The ultimate success of your traffic and results depends on the quality of your content and marketing efforts. Let’s say you already bought Instagram accounts with 1k followers, for example, but didn't take action or innovate, you'll of course be eliminated soon. Algorithms change over time, so if the old account can't keep up with the new trends, it will result in a significant drop in traffic and even followers. However, with consistent posting and implementing updated marketing strategies well, you can get back on track. More importantly, you can leverage the power of your existing followers to get more organic followers and grow that profile in your own way. Also, to optimize a purchased Instagram account, we strongly suggest utilizing AI tools for content generation. This approach saves considerable time and allows you to produce competitive, high-quality posts effortlessly.

Final thoughts 

Among the various social media platforms, Instagram has proven its strength as a powerful marketing platform for businesses of all sizes. In today’s times, visual content, storytelling, and e-commerce tools have become invaluable resources to succeed in marketing. Besides, consistent effort, creativity, and implementation of the latest updated marketing strategies are key to reaping success on Instagram.  By implementing these keys with well-established Instagram accounts, you can turn Instagram into a thriving marketing channel.

For more information, please do not hesitate to contact us at BULKACC.com